Published on : Tuesday, April 22, 2014
Sub-Zero, Inc. and Wolf Appliance, Inc., the industry leaders in refrigeration, wine storage and premium cooking equipment, debuted its new generation of products at EuroCucina2014, the International Kitchen Furniture Exhibition, April 8-13 at the Milan fairgrounds. This marked the company’s first time participating on the exhibition grounds, showcasing the innovative and contemporary design and high-quality that their products offer to the international audience.
The company’s new generation, a series of over 60 products currently being introduced on a rolling basis through 2015, exemplifies Sub-Zero and Wolf’s commitment to innovation, performance, and design, offering state-of-the-art refrigeration and cooking technology, now in more sizes and styles to suit virtually any kitchen design. “Our new generation of Sub-Zero and Wolf products marks the largest roll out in our company’s almost 70-year history, and for some visitors, this will be their first introduction to the brands,” said Jim Bakke, president and CEO of Sub-Zero Group, Inc. “We understand the importance that the international community places on design with substance because that is exactly what we do. Sub-Zero and Wolf make high-quality, luxury appliances with advanced technology that keep food fresher, longer and help cooks create delicious meals for friends and family.”
Said Steve Dunlap, vice president of sales at Sub-Zero and Wolf, “Our presence at EuroCucina is part of our vision to further expand and introduce our brands to a global audience. In addition to our participation at this show, Sub-Zero and Wolf can be seen in over 55 exclusive showrooms around the world, including our recently opened showroom in Dubai, and we plan to continue our expansion efforts as a further testament to our commitment of making our brands available worldwide.”