Northern Lighting relaunches itself as lifestyle brand Northern

Published on : Wednesday, November 15, 2017

Northern new brandAs of December 1, Northern Lighting will cease to be a designer and producer of lights alone. With the launch of new lifestyle brand Northern, the company will now produce a remarkably broader repertoire of products offering a fresh vision for Nordic design.

 
Ove Rogne, founder and CEO of design studio Northern Lighting, announces, “Northern was born out of Northern Lighting. Furniture and interior accessories are a natural fit, allowing us to explore our ideas in a whole new scale.”

 
Launching on February 6, 2018 at the Stockholm Furniture Fair, Northern are launching a holistic range of furniture, lighting and interior accessories that add flexibility and creativity to the interior. The new brand launches with products from leading designers as well as up-and-coming rookies, making the debut collection democratic in style and playful in tone.

 
The Northern brand is characterised by a bold approach to shape and materials while addressing the consumer need for understated luxury and multi-purpose products. Although Northern’s style resonates with classic forms, the products challenge the status quo and take Scandinavian design in a fresh direction.

 

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