Published on : Monday, November 4, 2013
A seminar to introduce how international collaboration can create synergy and support on brand building will be held next month.
The ‘International Collaboration for Enhancing Brand’ Seminar is co-organised by The Chartered Quality Institute (CQI) and CMA Testing. The event will take place on Thursday 14th November, between 2:30pm and 4:30pm, at the CMA Building in Hong Kong.
The session is aimed at CQI members, Quality or Brand Managers, and managers of international corporations or companies engaged in international business.
The programme will start with a welcome speech by Dr. TY Lee, Vice-Chairman of luPDI, leading onto presentations entitled ‘Market your brand through quality and international collaboration’ by Mr. Joseph Chiu, Certification Manager of CMA Testing and ‘Brand Assurance – UK experience’ by Mr. Leslie Lee, Honorary Chairman of CQI-HK Branch. The presentations will be followed by a question and answer session.
Tags: CMA Building in Hong Kong, Dr. TY Lee, international collaboration, The Chartered Quality Institute (CQI) and CMA Testing.
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