Published on : Thursday, February 15, 2018
This year, in an inaugural collaboration with design consultancy TANKE.LONDON/, the International Furniture Fair Singapore (IFFS) will present the CARTE BLANCHE showcase, curated by Chantal Hamaide, with scenography by ARRO Studio.
Trade professionals and visitors will be treated to a spectacular multi-faceted experience at the IFFS 2018 and its co-located shows, the 35th ASEAN Furniture Show and NOOK Asia 2018, being held from March 8 to 11 at the Singapore EXPO.
Fresh Content Through Strategic Global Partnerships
Mr Ernie Koh, Chairman of IFFS Pte Ltd, said, “An integral part of our event’s vitality is in ensuring we deliver original content and exciting showcases to the audience. The team is always open to exploring new partnerships, and those familiar with IFFS may have noticed it’s very much a part of our DNA. We’re delighted to have TANKE.LONDON/ come on board this year, and I look forward to seeing the curator’s vision come alive at the exhibition.”
Located in the Piazza Hall, CARTE BLANCHE is an exclusive showcase of high-end, international brands presented in a creative and coherent manner. Comprising both renowned and emerging brands, this inaugural edition of CARTE BLANCHE will see Chantal Hamaide — founder of iconic French design magazine, Intramuros — team up with founders of ARRO Studio, Erik Arlen and Ludovic Roth, who will manage scenography and artistic direction.
Maiden Opportunity for ARRO Studio
Often remembered for their award-winning revamp of the Clarks Originals HQ in the UK, ARRO Studio is a creative, multi-disciplinary design agency based in Paris, with activities across the globe including the UK, USA, China, Japan, France, Italy, Germany, and Morocco.
CARTE BLANCHE marks two ‘firsts’ for ARRO Studio — first ever exhibition in Singapore and first collaboration with Hamaide. Commenting on their experience so far, Erik Arlen and Ludovic Roth expressed, “Indeed, we are particularly glad about this opportunity! The ‘Little Red Dot’ boasts a vibrant design scene, and its fast pace and cultural setting have attracted our attention for some time now, so we were delighted when IFFS approached us. Also, we are lucky to collaborate with Chantal Hamaide. It’s an honour for us, as she has always been passionate about putting design talents in the limelight, and it’s been a pleasure to work with her.”
18 Prominent Brands to be Featured
Revolving around the theme of ‘New Traditions’, this edition’s CARTE BLANCHE will feature an outstanding selection of brands — most of them never-before-seen — hailing from China, Denmark, France, Hong Kong, Italy, Singapore, and Spain.
Sharing her thoughts on the eclectic ensemble of brands and items to be displayed, Hamaide declared, “In their diversity, all the selected pieces have something in common: a boundless creative streak and a tremendous amount of dedication, which each designer has put into the conception, unveiling some revered and specific know-hows. Beyond the trends and cultural expectations, this coherent body of work also evokes a dialogue between Europe and the Asia-Pacific region. I believe this is the very dialogue that breathes meaning and strength into the global industry.”
Tags: ARRO Studio, Asean Furniture Show, CARTE BLANCHE, CARTE BLANCHE showcase, Chantal Hamaide, IFFS, IFFS 2018, nook asia, TANKE.LONDON/
|
