Electrolux Hosted its Eurocucina Collection at iSaloni 2014

Published on : Monday, April 21, 2014

electroluxWith close to 100 years of culinary expertise designing professional kitchen appliances for Europe’s best chefs, Electrolux hosted a roster of twenty-five chefs at its Eurocucina exhibition space in Milan from April 8 – 11, 2014. Four of the chefs, who collectively hold X amount of Michelin stars between them will ensure that for the duration of the world’s largest kitchen trade and consumer fair, Electrolux will be offering visitors the opportunity to taste food and engage the world’s most awarded dining collective in culinary conversations.

 

As well as showcasing the latest kitchen products, including CombiSteam ovens, built-in Sous-vide and induction hobs programmable to the nearest degree, Electrolux will introduce The Secret Ingredient – a platform created to expand culinary capabilities within domestic kitchens by showing kitchen products in context.

 

“At Electrolux we are constantly seeking new ways to create better tasting food and dining experiences.” said David Schill, Brand Director, Electrolux Major Appliances, EMEA “DuringEurocucina, the latest in kitchen appliance innovation will be demonstrated by our partner chefs. We will highlight the simplicity with which cooking processes can enhance the taste and texture of any ingredient so that creative food enthusiasts will be able to achieve and share more through techniques that bring restaurant-quality to home cooking.”

 

 

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