Ambiente Frankfurt to see many international product launches

Published on : Friday, November 11, 2016

abiente2017 logoAs one of the world’s leading trade fair for consumer goods, Ambiente will present the complete international spectrum of products for the tableware, furnishing and giving sectors. With many new exhibitors going to participate next year, Ambiente Frankfurt 2017 is set to be the international launching pad for new products.

Nicolette Naumann, Vice President Ambiente, says, “With significantly over 50 percent of visitors coming from outside Germany, exhibitors at Ambiente can be sure of reaching multiple target groups from different parts of the world. This makes it the ideal platform for launching products or even whole product series onto the market.”


The exhibitors of the Dining section of Ambiente 2017 will include a prominent newcomer: Driade, a design laboratory that has developed into an Italian institution. Now, Driade has signed up to present its tableware product lines in Frankfurt. In addition to familiar eye-catchers, the label’s assortment includes “The White Snow Kingyo” – a multi-layered, colourful and highly aquatic dinner service. Plates of different sizes and colour are decorated by fantail goldfish – sometimes alone, sometimes in a shoal. The fish design is the work of Vittorio Iocatelli. The plates were designed by Antonia Astori (Hall 4.0, A21).

Another newcomer at Ambiente is Manufaktur Hering Berlin, a specialist for exquisite porcelain and avant-garde glass. In addition to delicate services, Hering will also show its current range of hand-blown water and wine glasses whereby the new interpretation of the ‘Römer’ wine glass in the style of Germany’s princely houses is outstanding in all respects. Narrowing towards the top, the anthracite stem is topped by a lightly rounded bowl with a form and appearance that underscore not only the sensory qualities of Burgundy or sweet wines but also support the style of powerful Bordeaux wines. The glass is called Domain and was designed by Stefanie Hering (Hall 4.1, C81).


Designers Katharina Brand and Tzuri Gottlieb share a love of nature, and create light and design using tangible and, preferably, natural materials. Product-design studio Vayehi specialises in the design and masterful production of articles made using wood veneer. The products tell a personal story that emphasises the human dimension in the production process, as in the case of the ‘Wind’ luminaire. The arrangement of the veneer stripes of the lampshade creates the impression of a field of wheat leaning over in a light breeze. The gaps produce wonderful, warm colours when illuminated (Hall 11.0, F28).

Denmark’s renowned Lene Bjerre design studio is a classic example of entrepreneurial development. It all began in the accessories segment in the seventies. Since then, the Jutland-based company has conquered its customers’ hearts with a large variety of Scandinavian designs, especially home textiles, curtains and pillows, as well as supra-collection table cloths and runners. An example of classic Scandinavian colourways is the attractive, warm, moss-green Abiana throw, the ideal accessory for a warm summer evening on the veranda or for snuggling up on cool winter days (Hall 8.0, D30).


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