Published on : Friday, February 17, 2017
Keeping in line with the company’s international growth strategy, Brian Boyd, born in Ireland and former CEO of the furniture manufacturer Klöber, has assumed the position of Chief Executive Officer (CEO) of Thonet GmbH effective from February 1, 2017.
He is being supported by Michael Erdelt, Chief Operating Officer (COO), and Norbert Ruf, who joins the company from Dedon in the position of Art Director. Ruf will be responsible for the marketing, communications and product development units.
Brian Boyd has acquired a great deal of both expertise and recognition in the furniture market due to his earlier work with Haworth and Scandinavian Business Seating, and, most recently, with the realignment of Klöber. He is looking forward to the new challenges waiting for him in Frankenberg: “The course that was set over the past two years, the international charisma of this traditional brand with its unique design icons, and a great team of employees are ideal prerequisites for the successful continuation of the course of growth.”
Thonet GmbH most recently strengthened its position in the Lounge and Outdoor segments. The expanded and sharpened portfolio ensures that the company can serve numerous needs, especially in direct collaboration with architects and planners. In addition to strengthening the sales team with additional personnel, the realignment of the product portfolio has generated strong international growth for Thonet over the past three years.
Motivated by successful new product launches at Orgatec 2016 and imm cologne 2017, the new management team aims to continue on this course with collective strength.
Tags: art, Brian Boyd, business, ceo, communications, coo, dedon, growth, Haworth, Klöber, marketing, Michael Erdelt, Norbert Ruf, outdoor, portfolio, Thonet
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