Published on : Tuesday, June 3, 2014
After the opening of Smeg mozambique in 2013, the latest addition to smeg’s wholly owned subsidiary portfolio is poland. Now totaling 17 subsidiaries across europe and the rest of the world, this most recent appointment is perfectly aligned with the company strategy to expand in europe and the rest of the world. “the geographical position of poland plays an important role in the international development of smeg” says vittorio bertazzoni, ceo of the company, “it’s a perfect base for managing european central markets and intensify the relationship with our customers”.
The warsaw office will be a hub for the coordination of all smeg projects and the logistics in the region. With the opening of smeg in poland, the company introduces it’s ‘made in italy’ style, know-how, and strong reputation for excellence and reliability of its products, to serve customers from across poland more closely at a local level.