Published on : Monday, November 25, 2013
The Sleep Council has launched its retailer panel which includes a group of 10 national and independent retailers to represent the bed retail industry. The panel will form an important medium of communication between retailers and The Sleep Council to help direct and address relevant issues.
Lisa Artis of The Sleep Council says, “It’s important to us that the marketing resources we develop and produce are what the retailers actually want and need. No one knows more about the retailing industry than those in it and their knowledge will help focus and shape our marketing resources towards what they want to see tackled.”
She added, “We’re also hoping our panel will come forward with proactive ideas, as well as feeding back to us on our annual awareness campaigns and what helps them to sell more beds. We had an overwhelming reaction to our request for volunteers.
She further said, “It was great to have the backing from retailers. In selecting our panel of 10, we’ve aimed for a mix of nationals and independents from up and down the country. We literally spilt the responses into areas and picked randomly out of a hat.”
The Sleep Council Retail Panel includes:-
• Paul Nettleingham, Blackburns of Broadstairs in Kent
• Darren Bastin, Bonus Beds in Sligo, Ireland
• Rachael Ainsworth, Dreams – National
• Rachael Haydon, Feather & Black – National
• Garry Preston, Haskins Furniture in Somerset
• Andrew Kerry, Mattressman based in the Cambridgeshire, Essex, Norfolk area
• Ian Casson – Reddish Beds in Stockport
• Ashley/Nicola Nemes, Simply Beds & Bedroom Furniture in North Yorkshire
• Lee Chambers, The Bed Chambers in Retford
• Vic Smith, Vic Smith Beds in London
Tags: bed retail industry, Blackburns of Broadstairs in Kent • Darren Bastin, Bonus Beds in Sligo, Dreams – National • Rachael Haydon, essex, Feather & Black – National • Garry Preston, Haskins Furniture in Somerset • Andrew Kerry, Ireland • Rachael Ainsworth, Lisa Artis, Mattressman based in the Cambridgeshire, Norfolk area • Ian Casson - Reddish Beds in Stockport • Ashley/Nicola Nemes, Paul Nettleingham, retailing industry, Simply Beds & Bedroom Furniture in North Yorkshire • Lee Chambers, The Bed Chambers in Retford • Vic Smith, The Sleep Council, Vic Smith Beds in London
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