Published on : Thursday, June 19, 2014
Lozi was founded in 2012 by Soroush Pourhashemi with a drive for making products that were simple and elegant.
Every piece is created by carefully shaping and bending the wood, reducing the need for joints, creating seamless pieces that emphasise clean and flowing lines.
Lozi only use natural sustainable products, from Latvian birch plywood and veneers to organic glue and milk-based paint.
Combining modern and traditional woodworking methods each piece is beautifully crafted with an eye for waste reduction. By avoiding conventional methods of cutting shapes out of ply and disposing of offcuts, they design their layouts to maximise the usage of each sheet, using areas that would otherwise be wasted to create smaller products and accessories.