Published on : Monday, May 4, 2015
Groovystuff by Design: Connecting Education with Industry Challenge encourages new talent in the industry by giving design students a chance to create marketable, environmentally friendly home furnishings.
Goldner’s Country Side Rocker, in competition with other undergraduates in the Product Design Program at the University of Oregon, was voted “most marketable and most likely to show a profit” by retailers, interior designers, and trade professionals at market. She will receive a $250 cash prize as well as royalties on her design.
For the Groovystuff by Design Challenge, Sarah was inspired to make a rocking chair unlike most others on the market. The Country Side Rocker is designed with an angular base that allows the user to lean back into a reclined position. Goldner designed the concept to fit into Groovystuff’s Iron Horse Collection of reclaimed products. The rocker is constructed from black-coated steel and reclaimed teak, finished with rounded bolts and a flat honey-toned finish.
According to Goldner, her design, “aesthetically highlights the integration of rustic and industrial fabrication with its cohesive and simplistic beauty.
Goldner and three other students visited market to network with trade professionals and to represent her school and design work.
“I was very impressed with the quality of work our students were able to achieve and so proud to see all of their designs on display at the High Point Market,” said University of Oregon Instructor Ruth Fore.
Source: Furniture Today