Published on : Thursday, October 13, 2016
One of the premier bathroom brands, Roca is getting ready to exhibit at Sleep 2016, with an innovative installation which explores the event’s concept of the ‘Science of Tribes’. Sleep takes place from November 22 to 23 and offers visitors the opportunity to see Roca’s latest collections suited to the hotel design sector.
Roca will showcase three distinct hospitality bathroom environments – two guest bathrooms and a public bathroom – that explore how guests’ attitudes and behaviour can influence the design process. Taking into account the variety of guests’ needs in today’s hospitality market, the display will reflect the flexibility of Roca’s product range and how it can adapt to different interior aesthetics and functions to create beautiful and sustainable hotel bathrooms.
Visitors can explore a selection of bathroom products in each environment, including sanitaryware, brassware, tiles and accessories. Highlights include the Inspira range which has already garnered a lot of attention since it was first unveiled. The lightweight FINECERAMIC Inspira washbasins are ideal for both guest and public bathroom settings, while Roca’s brand new in-wash shower toilet will demonstrate the latest in hygiene technology.
The display will also feature that much-anticipated Modo collection, a new solic surface solution made from Roca’s innovative new material SURFEX. Moda focuses on the concept of bespoke design planning, with products that can be configured to suit the hotel’s design specification and guests’ needs.
Mark Poulain, Roca’s international Specification Manager, says, “For Roca, Sleep is one of our most important trade events in the year. A significant part of our business is working within the hospitality sector and it’s an essential platform for us to inspire and advise designers about Roca’s latest bathroom innovations and products. It’s also a great place to meet key people in the industry and for professionals to make contact with Roca’s specification team for any future support they might need for their bathroom projects”.