Pantone reveals Greenery as 2017 Colour of the Year

Published on : Thursday, December 29, 2016

PANTONE GreeneryThe Pantone Colour Institute has recently unveiled the 2017 Colour of the Year: Greenery. A refreshing and revitalizing shade, Greenery is symbolic of new beginnings.

 
Greenery – or Pantone 15-0343 – is a fresh and zesty yellow-green shade that evokes the first days of spring when nature’s greens revive, restore and renew. Illustrative of flourishing foliage and the lushness of the great outdoors, the fortifying attributes of Greenery signals consumers to take a deep breath, oxygenate and reinvigorate.

 
The Pantone Colour Institute advises the fashion, product, interiors and packaging design industries on the use of colour in design. Since 2000, it has been choosing a colour of the year that reflects the current cultural climate. In the following year, the colour has historically influenced trends in all facets of design—architecture, interior décor, fashion, food, travel—the list goes on.

 
Leatrice Eiseman, Executive Director of the Pantone Colour Institute, says, “Greenery bursts forth in 2017 to provide us reassurance we yearn for amid a tumultuous social and political environment. Satisfying our growing desire to rejuvenate and revitalise, Greenery symbloises the reconnection we seek with nature, one another and a larger purpose.”

 
Greenery for Home Décor and Architecture:

 
Open spaces in interior and exterior design and floor-to-ceiling windows allow the green outdoors to become part of a room’s backdrop and ambiance. Adding Greenery through living walls, terrariums, botanically-themed wallpaper, paint, accent furniture and decor provides respite and breathing space. A Greenery-painted wall or piece of furniture delivers a pop of color, with the added benefit of creating the illusion of nature indoors.

 
Bringing the outside in, the shade – like the plant life it represents – can improve self-esteem, reduce anxiety and heighten awareness of one’s surroundings.

 

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