Published on : Tuesday, December 26, 2017
Spread across a space of 800 square metre, the showroom showcases a diverse selection of Made in Italy products across a spacious two level mezzanine design. This new store expands on Natuzzi’s growth initiative for 2017-2018, which has already seen 5 new openings this year in Stevenage, Milton Keynes, Maidstone, Cardiff and Edinburgh. With 21 mono-brand stores in operation in the UK, further development is still planned in 2018.
Following the new brand strategy, the Natuzzi Italia store in Watford will be a place to celebrate harmony, and where the brand expresses its lifestyle proposal. Italianity, colours, fragrances, music, hospitality, and the interior decoration service are all elements that are going to drive British consumers into a lifestyle experience.
A great range of upholstered sofas is showcased in the store: among all, the new Kendo sofa, the soft and supple Galaxy sofa and Philo sofa. A large selection of the Natuzzi Italia collection is also available within the 800 square metre store: armchairs and chairs, stunning wooden furniture for the living room and bedroom, accent lamps, accessories and rugs – all blending design functions, materials and colours to create harmonious living in any home.