Published on : Thursday, July 6, 2017
Mexican designer Jorge Diego Etienne has designed Versus – a collection of objects with simplified sculptural gestures created from the confrontation of material and immaterial qualities. The visual richness of Versus is obtained by an opposition of materials.
Versus is presented within a context of consumer products for home environments. Its’ conceptual statement plays with the physical properties of the objects, which are not always a reflection of their targeted functionality but rather emotional triggers evoked by a powerful aesthetic expression.
Marble and wood are carved and sculpt by hand into new forms by artisans. These materials are put in contrast with aluminum, which is transformed through heavy industrial processes like CNC machining and colored by anodizing. In all forms, each object is a combination of elements reduced from ponderous pieces of material to extract simple geometric shapes.
The collection suggests a reflection of our own physical experience and emotional connection with these materials through their preconceived characteristics. Various processes are applied to shape forms that compose the basic typologies of the collection, resulting in a balance of colors, light, and shade with a recognizable visual language that reinterprets elegance.