imm cologne/LivingInteriors 2014 Completes A Successful Year

Published on : Thursday, January 23, 2014

imm-cologneThe successful imm cologne/LivingInteriors 2014 came to an end on January 19, 2014. The world’s leading trade fair in Lifestyle and Interior Design attracted around 120.000 visitors (including the estimates for the last day of the fair), an increase on 2012’s figures. Visitors came from 129 countries across the world and visitors from abroad accounted for 42.5% of the total (based on figures from the Trade Visitor Days). The trade fair duo recorded an increase in visitors from Asia, North America and Europe in particular.

 

“The current growth in exhibitors and in particular in international visitors proves that imm cologne/LivingInteriors is mobilising the international market and as a result, all the associated industries” says Gerald Böse, President and CEO of Koelnmesse. “The fair went brilliantly this year. We are certain that it has generated a lot of interest in furniture purchase. And that means we are extremely confident when we say that 2014 is going to be a good year in furniture”, said Dirk-Uwe Klaas, CEO of the Federal Association of the German Furniture Industry (VDM). This view was confirmed by Hans Strothoff, president of the Federal Association of Furniture, Kitchens, and Furnishing Retailers (BVDM):“We are convinced that the positive spillover effects from the fair will have an important impact on the public’s impulse to purchase.”
imm cologne/LivingInteriors presented a multi-faceted and varied range of products once again this year, with 1.209 (1.179) exhibitors from 52 (49) countries. Overall, around 120.000 visitors (including the estimates for the last day of the fair) came to the metropolis in the Rhineland, against 116.000 in 2012. Around 86.000 of those visitors came from Germany while more than 34.000 came from 129 countries all across the globe! There were particularly strong presences from the U.K., France, the Netherlands and Italy as well as from China and the USA, representing a one per cent increase in visitors from abroad to the fair. The 2014 event also saw a slight increase in visitors from Russia.

 

“The increased number of visitors from abroad underlines the importance of the export industry for our exhibitors “, says CEO of Koelnmesse, Katharina C. Hamma. “And it proves that the market-orientated fair concept of the imm cologne, after 2012 and 2013, continues to impress the industry this year“. The fair also saw impressive figures for the Open Days, with around 40.000 consumers looking for ideas and inspiration in interior design.

 

 

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