Published on : Tuesday, July 1, 2014
A’ International Juried Design Award and Competition is pleased to announce that the design Eye of Ra’ by Dalia Sadany and Dezines Team won the notable Platinum A’ Design Award in Street Furniture Design Category.
Dalia Sadany, the lead designer of the winning design Eye of Ra’ said “The ambition of this design is to merge ancient Egyptian history with the futuristic fluid methodology of design. It is a literal translation of Egyptian most iconic religious tool into a fluid form of street furniture that borrows the characteristics of the flowing style where no specific shapes or design is advocated. The Eye represents both the male and female counterparts in the procreation of God Ra. The street furniture hence is presented in a sturdy design symbolizing masculinity and strength while its curvaceous looks portray femininity and gracefulness.”
The Platinum A’ Design Award is a prestigious design award given to top 1% percentile designs that has achieved an exemplary level of perfection in design. Entries to the A’ Design Award & Competition are peer reviewed and anonymously voted by an expert jury panel consisting of experienced scholars, prominent media members and established designers. Laureates of the A’ Design Award and Competition are granted the A’ Design Prize which includes the 3D printed award trophy, hardcover yearbook, exhibition of awarded entries, a special interview with the designers as well as invitation to an exclusive gala-night in Italy.